People are hanging onto their money more tightly now so businesses have to tug harder to get them to part with it. Smart business decisions during slow times can keep your company in the forefront of consumers’ minds so they’ll remember you when things improve.
Resist the temptation to cut your marketing budget. People won’t remember your company over your competitors if you don’t keep your name in the marketplace. Here are some inexpensive ways to keep your marketing efforts in full swing in a slow economy.